As we’ve shared with our clients, SEO alone usually isn’t enough these days. Too many other platforms and options for customers (Ads, Maps, Social, Video, etc.). Have questions about OSO for your business? Give us a shout at 512-298-1850.
From Yoast: There’s a new kid in town, and it’s one you want to be friends with: OSO. It stands for organic search optimization, and with the Search Generative Experience rolling out, this acronym is one you should pay attention to. It’s not here to replace our good old SEO. But it does want to change your thinking and the platforms you’re focusing on.
Read the full article: https://yoast.com/oso-the-new-seo/
